Brief

The Culture Marketing Team at ASOS commissioned Comuzi as a creative technology partner to create a number of code art illustrations of their influencers for an experiential technology event.

Client

ASOS

What we did

Code art is simply art that is built using code.

As soon as we got the brief, we began to identify the best approaches to creating code art in a short period of time.

We explored a number of approaches from 3D animations leveraging the power of three.js & p5.js to 2d illustrations leveraging the power of CSS. We decided on focusing on 2d illustrations and animations due to time + other factors.

Prior to the event, the culture marketing team at ASOS had given us pictures of the influencers who were attending, while we transformed the pictures into 2d illustrations using our custom code art generator.